There aren’t many celebrities who can go from belting out ballads on The X Factor to hot-gluing a DIY wreath in their kitchen on Instagram Stories—and make it all feel effortlessly natural. But Stacey Solomon is one of those rare gems. She’s warm, funny, ridiculously creative, and somehow manages to make even celebrity life look relatable.
Over the past 15 years, she’s transformed from a teenage mum with a dream of singing to a multi-millionaire TV personality, businesswoman, and crafting queen. With millions in the bank, a hit BBC series, brand partnerships with household names, and a home that’s basically a Pinterest board come to life, Stacey’s career is proof that personality sells.
So how did she do it? How much is she worth now? And what makes her so beloved? Here’s your full lowdown on Stacey Solomon’s net worth, career, and the life she’s built.
Who is Stacey Solomon?
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Stacey Chanelle Clare Solomon was born on 4 October 1989 in Dagenham, London. Long before she became a household name, she was juggling the responsibilities of being a young mum while chasing her musical ambitions. In 2009, she decided to audition for The X Factor.
From her very first performance, Stacey stood out—not just for her soulful voice, but for her down-to-earth personality and self-deprecating humour. She made it all the way to the finals, placing third behind Joe McElderry and Olly Murs. While she didn’t win, she won the public’s affection, and that turned out to be far more valuable in the long run.
A year later, she swapped ballads for bush tucker trials when she entered I’m a Celebrity… Get Me Out of Here!. Her warmth, positivity, and unshakeable sense of humour shone through, and viewers voted her the winner—crowning her Queen of the Jungle in 2010. This cemented her status as one of Britain’s favourite reality stars, and opened the door to a career in TV presenting and panel shows.
What did Stacey do after The X Factor and I’m a Celeb?
After I’m a Celebrity, Stacey didn’t fade into the background. Instead, she leaned into her biggest strength: being relatable. She became a regular panellist on Loose Women, offering her unique blend of humour, honesty, and empathy to daytime viewers. She’s never been afraid to talk openly about her personal life, from mental health to parenting, which made her even more likeable.
But Stacey’s career really took off when she embraced her love for organising, crafting, and DIY. What started as her “Tap to Tidy” Instagram stories—where she’d film herself cleaning or transforming cluttered spaces—turned into something much bigger. Her home renovation skills and knack for turning budget finds into stylish home décor earned her a loyal online following.
In 2021, she landed her own BBC series, Sort Your Life Out, which sees her and a team help families declutter and reorganise their homes. The show became a ratings hit and even won a National Television Award, boosting her reputation as the UK’s unofficial queen of organisation.
She’s also dabbled in other TV formats, from her reality-style show Stacey & Joe with husband Joe Swash to various guest hosting gigs. Off-screen, she’s built a business empire, partnering with brands like Primark and Asda on clothing and homeware lines, and working with In The Style on sell-out fashion collections.
What is Stacey Solomon’s net worth?
Stacey’s net worth has been a hot topic in recent years—and depending on the source, it ranges from £5 million to as much as £9.7 million. Hello! magazine puts her at around £5 million, largely based on her TV work and endorsements. But The Sun recently revealed that her performing arts company alone is generating about £57,000 a month, which works out to an impressive £8,270 a day. That level of consistent income could easily push her towards the £10 million mark in the near future.
What’s remarkable is that Stacey has built this fortune without ever straying from her “girl next door” image. She hasn’t relied on scandal or chasing shock value—instead, she’s grown her wealth through smart partnerships, regular TV work, and a social media presence that feels authentic.
How does Stacey Solomon make her money?
Unlike some celebrities who have one main income source, Stacey has several. Her television work is a big earner—Sort Your Life Out and Loose Women are regular fixtures, and she’s rumoured to earn a healthy six-figure salary from them combined. She also earns from one-off presenting gigs, voiceover work, and appearances.
Then there are her brand deals. Stacey’s collaborations with Primark and Asda have been especially successful, with affordable fashion and home ranges that sell out quickly. She’s also launched products with beauty brands and worked with Jet2, In The Style, and various lifestyle companies.
Her social media accounts—particularly Instagram—are another revenue stream. With over 6 million followers, Stacey can command significant fees for sponsored content, affiliate marketing, and promotional partnerships. Her relatable content means fans trust her recommendations, which is pure gold for brands.
Behind the scenes, Stacey is also a savvy businesswoman. She owns companies under names inspired by her children, funnelling earnings into her business portfolio. Her performing arts company is thriving financially, and she’s reportedly careful about reinvesting her money into her home and family rather than splurging recklessly.
Lifestyle and family
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Perhaps Stacey’s biggest personal investment has been Pickle Cottage, the £1.2 million Essex home she and Joe Swash bought in 2021. Unlike most celebrities, Stacey bought it outright—no mortgage—which speaks volumes about her financial stability.
Pickle Cottage isn’t just a home; it’s become a character in Stacey’s brand. From whimsical playhouses for her children to dreamy garden makeovers and upcycled furniture projects, the house reflects her creativity and eye for detail. Fans follow her home updates almost as eagerly as her career news.
She lives there with Joe, their blended family of five children, and a menagerie of pets. Her content often features family moments—school runs, birthday parties, and even the odd DIY disaster—which reinforces her “just like us” persona. It’s a big reason people feel so connected to her.
Quickfire facts: Stacey Solomon at a Glance
- Full Name: Stacey Chanelle Clare Solomon
- Born: 4 October 1989, Dagenham, London
- Reality TV Breakthroughs: The X Factor (2009), I’m a Celebrity… Get Me Out of Here! (2010)
- Current TV Roles: Loose Women, Sort Your Life Out, Stacey & Joe
- Net Worth: Estimated £5–£9.7 million
- Monthly Earnings: Around £57,000
- Major Brand Deals: Primark, Asda, Jet2, In The Style, beauty collaborations
- Home: Pickle Cottage, Essex (£1.2 million, bought outright)
- Known For: Being relatable, creative, and completely herself
- The secret to Stacey Solomon’s success is simple: she’s genuine. Whether she’s presenting a prime-time TV show or glue-gunning a craft project gone wrong, she’s the same person. She’s transparent about her life, from the happy chaos of parenting to her struggles with anxiety, and that honesty is what keeps fans loyal.
Financially, she’s shown that you don’t have to sacrifice your personality to build a solid career. With smart brand choices, a knack for connecting with her audience, and a work ethic that’s as strong as her glue gun grip, Stacey has turned reality TV fame into a long-term, multi-million-pound success story.
FAQs on Stacey Solomon net worth and everything you need to know
Stacey’s net worth is estimated to be between £5 million and £9.7 million, depending on the source. Her income comes from TV presenting, brand deals, her own companies, and social media partnerships.
According to financial filings for her performing arts company, Stacey earns around £57,000 a month—that’s roughly £8,270 a day.
She rose to fame in 2009 as a finalist on The X Factor, before winning I’m a Celebrity… Get Me Out of Here! in 2010. From there, she transitioned into TV presenting, panel shows, and brand collaborations.
She’s a regular panellist on Loose Women, hosts the BBC hit Sort Your Life Out, and appears alongside her husband Joe Swash in Stacey & Joe.
Pickle Cottage is Stacey and Joe’s £1.2 million Essex home, which they bought outright in 2021. It’s become famous thanks to Stacey’s DIY transformations and home décor updates on Instagram.
She has five children — two from previous relationships and three with Joe Swash — and is a proud step-mum to Joe’s son from a previous relationship.