Jimmy Donaldson, better known as MrBeast, has become a household name through his extravagant YouTube videos and philanthropic endeavours. As of 2025, his net worth has reached impressive heights, reflecting his diverse ventures and massive online following
Who is MrBeast?
Born on May 7, 1998, in Greenville, North Carolina, Jimmy Donaldson began his YouTube journey in 2012 under the pseudonym MrBeast. He initially focused on video game content and commentary but gained significant attention in 2017 with his “counting to 100,000” video, which showcased his dedication and creativity. This viral success set the stage for his future content, characterised by elaborate stunts, generous giveaways, and charitable initiatives.
How did MrBeast get so rich?
1. YouTube Ad Revenue
MrBeast’s primary platform, YouTube, serves as a substantial source of income. With over 380 million subscribers as of April 2025, his videos attract billions of views, generating significant ad revenue. Estimates suggest that his YouTube channels collectively earn between $3 million to $8.3 million monthly from advertisements.2. Brand Partnerships and Sponsorships
Capitalising on his expansive reach, MrBeast collaborates with various brands for sponsorships and partnerships. Companies are willing to invest substantially to feature their products or services in his content, with reports indicating that he charges between $2.5 million to $3 million per sponsored mention. This avenue contributes approximately $11 million annually to his income.
3. Merchandise Sales
MrBeast has established a robust merchandise line, offering a range of branded apparel and accessories. These products resonate with his dedicated fanbase, leading to significant sales figures. It’s reported that his merchandise operations generate around $2.25 million monthly, amounting to roughly $30 million annually.
4. Business Ventures
Beyond digital content and merchandise, MrBeast has diversified into various business ventures:
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Feastables: Launched in January 2022, Feastables is a snack company that began with the introduction of MrBeast Bars, a line of chocolate bars. The brand experienced rapid growth, generating approximately $250 million in sales in 2024, with profits exceeding $20 million.
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MrBeast Burger: Introduced in December 2020, MrBeast Burger is a virtual restaurant chain operating on a delivery-only model through partnerships with existing kitchens. The venture quickly gained traction, reportedly generating over $100 million in revenue within its first seven months.
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Beast Games: Expanding into entertainment production, MrBeast launched “Beast Games,” a reality competition series available on Amazon Prime Video. This project not only diversifies his content offerings but also opens additional revenue channels through streaming deals.
5. Software and Digital Platforms
MrBeast has ventured into the tech industry with projects like Viewstats, a social media analytics platform. Additionally, he is exploring opportunities in fintech, video games, and creator support tools, aiming to provide resources for content creators and further expand his business portfolio.
Collectively, these diverse revenue streams have propelled MrBeast’s financial growth, with his company, Beast Industries, generating $473 million in revenue in 2024—a 114% increase from the previous year—and projections estimating $899 million for 2025.
MrBeast’s strategic reinvestment of earnings into his ventures and content creation has been instrumental in his financial ascent. His innovative approach to digital media, combined with entrepreneurial initiatives, underscores the potential of leveraging online influence into a multifaceted business empire.
Is MrBeast a millionaire or a billionaire?
As of 2025, MrBeast is considered a billionaire. Reports estimate his net worth at around $1 billion. However, he has stated that he keeps less than $1 million in his bank account, choosing to reinvest most of his earnings into his content and ventures.
What is MrBeast’s net worth in 2025?
According to Celebrity Net Worth, MrBeast’s net worth is approximately $1 billion as of January 2025. This figure encompasses his earnings from YouTube, brand deals, merchandise sales, and various business ventures.
How many subscribers does MrBeast earn in a day?
MrBeast’s YouTube channel experiences substantial daily growth. For instance, on April 2, 2025, he gained approximately 1 million new subscribers, bringing his total to 381 million. This consistent increase reflects his widespread popularity and the viral nature of his content.
Who is the CEO of MrBeast?
Marc Hustvedt serves as the CEO of MrBeast’s company, Beast Industries. Hustvedt, a seasoned executive in the digital entertainment industry, oversees the expansion of the brand across various sectors, including media, consumer packaged goods, and software.
MrBeast’s journey from a passionate content creator to a billionaire entrepreneur exemplifies the power of innovative digital media and strategic business ventures in today’s economy.
Find out how much MrBeast net worth compares with other rich stars in our net worth series.
